A Leader in Education

Since 2011, General Assembly has transformed tens of thousands of careers through pioneering, experiential education in today’s most in-demand skills. When you learn web development, data, design, business, and more with GA, you get:

  • Award-winning curriculum and expert instructors, on campus and online.
  • A global, professional community of 40,000-plus full- and part-time alumni.
  • Career results from leading-edge courses, with mentorship each step of the way.

Who We Are

General Assembly is a pioneer in education and career transformation, specializing in today’s most in-demand skills. The leading source for training, staffing, and career transitions, we foster a flourishing community of professionals pursuing careers they love.

What began as a co-working space in 2011 has since grown into a global learning experience with campuses in 20 cities and over 35,000 graduates worldwide.

As individuals and companies struggle to compete in an increasingly technological economy, General Assembly provides award-winning, dynamic training to close the global skills gap.

Disclaimer: While General Assembly has a number of International students at our campuses throughout the world, we are unable to assist International students with acquiring a visa to attend our courses. If you require a visa to attend a General Assembly course, please check with your local embassy to obtain the requirements and limitations. Thank you so much for considering General Assembly as your learning partner.

What We Do

General Assembly fosters an elite professional community of individuals and companies through education and strategic career connections.

Educating Individuals

  • Build vital skills at all professional levels
  • Collaborate and connect with an elite network
  • Change and boost your career and portfolio

Hiring Opportunities

We are bridging the gap between job seekers and companies needing talent with relevant skills.

Educating Companies

  • Partnerships with Fortune 1000 companies
  • Customized staff training to advance employees
  • Dedicated hiring pipeline to acquire GA alumni

What We Teach

We provide innovative training for lifelong learning and success in the in-demand fields of today’s rapidly changing technological economy.

  • Coding
  • UX & Design
  • Data
  • Marketing
  • Business
  • Career Development

Why General Assembly

Award-winning education

Our curriculum is crafted by a team of expert instructional designers to ensure relevant, current coursework immediately applicable to the field.

Dynamic, innovative learning

We leverage the latest technological tools to provide our students with an engaging, blended online and offline learning experience.

Career growth with top employers

We help our community thrive with a specialized, full-time team that gets students jobs, partnerships, and collaborations with over 2,500 innovative employers.

Access to GA’s Alumni Network

Connect with the globe’s top talent as part of our network of over 35,000 alumni and pursue success with an exclusive group of creative professionals.

What Makes General Assembly Exceptional?

We Offer Training in Tech, Data, Design, Business, and More

Today’s complex, global economy requires a skilled workforce that can leverage technology to fuel success. General Assembly’s robust suite of courses includes all the fundamental pillars of innovation to give individuals and teams several options for growth and development. We offer programs in web development, data science and analysis, user experience design, digital marketing, product management, and more. Students can choose from a range of formats and modalities to help them best achieve their goals, including full-time, part-time, and short-form options — on campus, and online.

We Have a Vast Global Network

20 campuses. 10,000+ hiring partners. 40,000+ full- and part-time course grads. And then there are the hundreds of thousands of attendees to our events and workshops. General Assembly’s global presence, alumni network, and hiring partners are three of our biggest assets. In addition to courses designed exclusively to meet employer needs, we foster a pipeline of industry professionals who serve as instructors, mentors, and coaches. This thriving professional network helps our recent graduates find jobs and make connections, setting them up for success on the job, and in life.

We Adapt to the Market

Dynamic fields like data science and web development evolve in real time, and we continuously pilot, launch, and sunset programs to respond to market demand and the evolution of tools and techniques. Our world-class team of instructional designers, subject matter experts, and education product managers continuously refresh our content to ensure relevancy. By leveraging data, feedback, and insights from our proprietary assessments, we produce coursework that results in the maximum impact on the job.

We Focus on Employer Needs and Relationships

Deep employer relationships have always been an essential part of General Assembly’s DNA. Roughly half of our part-time students are funded by employers who want their employees trained by our experts, and GA curricula are guided by industry needs. We’ve helped dozens of Fortune 100 companies — and hundreds of other businesses worldwide — to assess and train their talent, on-site, online, or at our campuses. We also provide hiring solutions for companies seeking a diverse pipeline of candidates who are job-ready, armed with in-demand skills.

We Invest in Access and Opportunity

As part of our commitment to accessible and affordable education, we're focused on developing programs and financing options to ensure that students have the means and support systems they need to learn at GA. In addition to innovative programs like Adobe Digital Academy, Opportunity Fund, CodeBridge, and TechIMPACT — which provide scholarships and free training programs to underserved and overlooked talent — we work with employers and financing providers to help get education costs covered. Our innovative hybrid and online immersive programs reach individuals who live outside major metro areas and give them access to the same quality education our campuses are known for.

Building Innovative Courses With Proven Results

World-Class Instructional Team

General Assembly’s instructional team represents the elite of today’s biggest and brightest companies. Course instructors and designers come from top businesses including Google, Amazon, Airbnb, and IBM, sharing real-world experience and insight in the classroom each day. Team members undertake an extensive training program that ensures their effectiveness at fostering new talent.

Continuous Development

To ensure excellence in the classroom and relevancy on the job, our instructional design and product teams work tirelessly to iterate, adapt, and evolve our curriculums. Our agile instructional design process means each of our courses goes through at least two updates per year. Each new release includes feature improvements, enhanced content, and more.

A Range of Learning Paths to Match Your Goals.

Career-Changing, Full-Time

Advance your career with GA's rigorous, full-time Immersive programs and skilled career coaches.

Skill-Boosting, Part-Time

Stay competitive and relevant with focused, flexible learning and dedicated mentors.

Classes, Workshops, Events

Take part in day, evening, and weekend programs that showcase skills, innovations, and leaders.

Learn On Campus and Online

Leverage robust learning tools, expert instructors, and a supportive community at each step.

A Community of Creators, Innovators, and Employers

Connect With Alumni

More than 40,000 talented professionals have graduated from our full- and part-time courses.

Vast Global Reach

Where you are, we are. Forge relationships online or at 20 global locations from NYC to Hong Kong.

Exclusive Employer Insight

GA has over 10,000 hiring partners and has trained thousands of Fortune 500 employees.

Access to A-list Leaders

350,000+ have attended exclusive events featuring visionaries like Richard Branson and Tim Ferriss.

Programs taught in:
  • English

This school also offers:


General Assembly

Gather, analyze, and tell stories through data with SQL, Excel, and visualization. ... [+]

Learn to gather, analyze, and tell stories through data with SQL, Excel, and visualization.

Model Behavior

Whether you’re using data to make business, technology, or design decisions – the process is the same.

Problem Formulation & Experiment Design

Properly define a problem and design tests that get valid results.

Extraction & Scrubbing

Use SQL to extract data from databases, then clean and prepare it for analysis.

Data Analysis

Use basic statistics and Excel to manipulate data in order to find patterns and answer questions.

Narrative & Visualization

Communicate findings effectively using data visualization, dashboards, and presentations.... [-]

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10 weeks
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General Assembly

Learn the ropes of digital marketing: master acquisition, conversion, and optimization. ... [+]

Learn the ropes of digital marketing: master acquisition, conversion, and optimization.

Be a Savvy Digital Marketer

From social media and content strategy to paid campaigns and analytics, you’ll learn digital-marketing tactics that greatly increase engagement.


How paid, organic, search-engine, and content marketing helps you reach a target audience.


The art of using landing pages to transform interested prospects into customers.


Ways of using email-marketing techniques to engage users — and keep them coming back.


Measuring campaign performance with analytics and KPIs, and using them to drive improvements.

Online Learning, Done Differently ... [-]
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5 weeks
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General Assembly

Design and build beautiful, responsive websites using HTML and CSS. ... [+]

Learn to design and build beautiful, responsive websites using HTML and CSS.

Raise Your Sites

You’ll combine art and craft by using the same tools as professional web designers and front-end developers.

Visual Design

Create resonant experiences by learning the basics of color, composition, and typography.


Give a page structure and meaning with HTML — and beautify it with CSS.

Responsive Design

Design your site to be functional and appealing at any screen size.

Online Learning, Done Differently

or: Why This is an Online Course You’ll Actually Complete

Work 1:1 with a Mentor

We pair you with a mentor who has extensive professional and academic knowledge of the field. You’ll have one-on-one conversations with him or her, and receive useful feedback on improving your work. Your mentor pushes you to meet your goals, and excel in the process.... [-]

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10 weeks
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General Assembly

Create dynamic, interactive user experiences with the popular and powerful programming language JavaScript. ... [+]

Create dynamic, interactive user experiences with the popular and powerful programming language, JavaScript.

Be Dynamic

JavaScript empowers developers to program web apps on the client side. Learn essential skills to compete in this in-demand field with our 10-week course.

Focus on the fundamentals

Establish a strong foundation in the basics of programming and the syntax of the JavaScript language.

Build sophisticated websites

Leverage jQuery to handle events and add effects that take your HTML and CSS to the next level.

Add front-end interactivity

Create dynamic and beautiful user interfaces that respond to your users.

Apply your skills

Put your knowledge to the test with code challenges and special projects.... [-]

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10 weeks
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General Assembly

Learn the iterative design process and build a clickable prototype that meets users' needs. ... [+]

Learn the iterative design process and build a clickable prototype that meets users' needs.

Develop Your Digital Intuition

Master the mindful decision-making skills you need to design online experiences that captivate audiences and stand out from the competition.

User Research & Testing

Get to know your users' wants and needs by conducting interviews, crafting personas, and more.

Wireframing & Prototyping

Create a clickable prototype to share with stakeholders using industry standard tools and techniques.

Optimize Usability

Make your design responsive to strengthen its performance across iOS, Android, and web platforms.

Portfolio Presentation

Package your final design in a professional portfolio to show off your newly minted skills.... [-]

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6 weeks
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General Assembly

Learn the skills to become an entry-level full stack web developer and get access to dedicated career services in this innovative & intensive 13-week online program, ... [+]

All day, five days a week. Daily live instruction, online from anywhere that works for you.

Break Into Web Development in 13 Weeks

Our rigorous and interactive virtual classroom will help you develop the skills you need to become a full-stack web developer.

Experience the GA Campus, Virtually

Learn the same time-tested curriculum that over 3,000 campus alumni have completed, adapted for live, online learning.

Get Qualified

Master tech’s most in-demand skills, like JavaScript, Git, and Rails, as you build a professional portfolio of real websites and data-driven apps.

Get Hired

Launch your new career with help from your dedicated career coach, who will be there to guide you every step of the way.... [-]

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13 weeks
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