Master in Marketing with a mention in Digital Strategy
IMF Smart Education Ecuador
USD 7,600 / per year *
Earliest start date
* for base price| final price: 4560
Ecuadorians continue to evolve in the consumption, purchase and management of digital media, with more than 81% of users having access to the internet (one of the highest in Latam). Its use focuses on social networks, so professionals capable of developing consumption and creation of content and information are needed, allowing companies and brands to integrate their offer into efficient digital platforms.
With a digital advertising investment of more than 23.6 million dollars in 2020, and a turnover on social networks of more than 3 million dollars, each year, the sector grows above double digits, exponentially increasing the number of users who they carry out online transactions.
Graduates and engineers in business administration, digital marketing, digital business, marketing, communication, advertising, entrepreneurship development, tourism and hotel administration, as well as engineers, sociologists, psychologists with training in marketing and new professionals with accredited experience related to marketing digital.