MSc in Marketing

Benefits

Business organisations today are facing unprecedented change. Increased complexity and competition in domestic and global markets, plus higher expectations and tougher demands from customers and consumers, require more sophisticated marketing. To cope with new and changing market conditions, managers need a greater sensitivity and awareness of the special circumstances now facing them.

Sophisticated marketing management requires a range of knowledge that will build long-term relationships with customers. Modern marketing managers rely on cutting-edge knowledge about consumer behaviour and consumption practices, strategy formulation and implementation, and innovation and new product development.

Title

MSc in Marketing

Awarding Body

University of Leicester

Mode

Distance Learning – supported by the University of Leicester online portal Blackboard.

Entry requirements

  • First degree from an approved university equivalent to at least a UK honours degree,
  • Three years relevant work experience is preferred.
  • IELTS 6.5 with 7.0 in writing preferred or
  • TOEFL 250 (Computer) or 600 (Paper) plus TWE 4.0 or
  • The University of Leicester English Language Test which takes only 90 minutes and is available on demand.
Program taught in:
English

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Last updated December 27, 2018
This course is Online
Start Date
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Duration
24 - 30 
Part-time
Full-time
Price
9,155 GBP
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