Online Master in Marketing Management

General

9 locations available

Program Description

Our academic calendar is based on a quarter system (1 quarter = 10 weeks). Because of the program's flexible structure and modular design, multiple starting dates are available at the start of every Quarter and of every Term, in October, November, January, February, April, May, July, and August. All campuses follow the same academic calendar.

Program duration

Part-time students can earn a Master's degree in 2 to 3 academic years, depending on the number of courses attempted per quarter, the course selection, and the course planning; completing half the typical number of courses equals twice the duration of the full-time program. The more flexible the working hours, the more courses will be available to finish faster. Students are considered part-time while attempting 6 or fewer courses per quarter. Part-time studies are available only for students with a national passport or residence permit.

Teaching schedule

Courses are available in various formats, including daytime courses between 8.30 and 18.30, seminar courses with visiting professors on consecutive days, online courses available 24/7, and at certain campuses also evening courses from 19.00 to 22.00 and weekend courses on Saturdays, or any combination in a blended format. Courses are scheduled typically in sessions of 3 hours each. Connect with an admissions advisor, or refer to the course planning once enrolled to find out more about course availability in specific formats throughout the academic year.

Program language

All courses are taught entirely in English across the campus network. Students should have a certain proficiency in English when they start. Refer to the Admissions Catalog for further details. Typically, non-native speakers who studied in English before or those who had advanced English lessons during previous studies, and with sufficient confidence, perform well. Because of the multi-cultural environment, only a relatively small percentage of students are native speakers.

Campus locations

Study programs are offered at several campus locations. All campus locations offer an identical study program and follow the same program structure. Students are encouraged to transfer between campus locations.

Credit system

Master programs consist of 60 European credits, equivalent to 40 American semester credits. Courses are assigned a number of credits, indicating the estimated workload. Each credit equals up to 30 learning hours, including contact hours, exam hours, self-study hours, and group-study hours. Contact hours vary depending on total student enrollments per course. The workload of a typical full-time graduate student amounts to 20 credits and 600 learning hours per quarter, for a total of 60 credits and 1800 learning hours.

Program European Credits (ECTS) American quarter credits American semester credits
Master 60 60 40
Certificate 12 12 8

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Grading system

Students are assessed on a combination of attendance, participation, individual assignments, group assignments, and exams. Assignments may include reading materials, term papers, reports, presentations, and others. The combination of these assessments provides students with an equal opportunity to demonstrate their skills and knowledge. The minimum passing grade is D (60%). In the case of an FX grade, students have the option to request a second exam in order to obtain the minimum passing grade of 60%.

Percentage Grade Definition
90 to 99 A Excellent
80 to 89 B Good
70 to 79 C Average
60 to 69 D Poor
50 to 59 FX Unsatisfactory
0 to 49 F Fail

Academic degree

Upon successful completion of the study program students receive an international private Online Master of Science in Marketing Management degree awarded by the school's headquarters in Zurich, Switzerland, based on the recommendation of the faculty of the local campuses where credits were earned.

Accreditation

Our Master of Science in Marketing Management degree program is programmatically accredited by the US-based Accreditation Council for Business Schools and Programs (ACBSP).

Program fees

Program fees are calculated pro-rata per campus where the student completed courses and earned credits. The total fees are due payable on a quarterly basis on a fixed payment schedule. Program fees cover matriculation and tuition fees but do not include the cost of living, housing, travel, transport, health insurance, study materials, and other expenses.

Global study trip

Each academic year, students from all campuses in Europe, as well as students from our academic partners can join our Global Study Trip to Tokyo, Japan. The weeklong trip is packed with cultural excursions, company visits, social activities, and an Asian Management seminar.

Application deadlines

Our Admissions Department applies a rolling admissions process and does not set deadlines to submit applications because of the multiple starting dates available. Applications are reviewed continuously throughout the year. Only in case, a student visa is required do we recommend to apply 1-3 months prior to the intended starting date.

Admission requirements

Students should be fluent in English and have obtained a Bachelor's degree (or equivalent). Refer to the application process for further details on the recommended English language levels.

Degrees with 180 European credits or 120 American semester credits are considered equivalent. Other degrees can be submitted along with your application for review by our Admissions Department. No distinction is made between academic or professional Bachelor degrees.

Students who do not hold a business-related Bachelor degree or equivalent may be required to complete an inbound assessment test prior to starting the program, and, depending on the results, earn an additional number of credits in leveling courses from the Pre-Master foundation program in order to be fully prepared for our graduate programs.

Students who have 15 or more years of relevant work experience may apply directly for the Pre-Master program and will be required to complete an inbound assessment test prior to starting the graduate program, and, depending on the results, earn an additional number of credits in specific undergraduate courses.

Last updated Nov 2020

About the School

Dedicated since 2002 to cross-cultural education with a global perspective, United International Business Schools (UIBS) is an independent private education institution with campuses in Europe and Asi ... Read More

Dedicated since 2002 to cross-cultural education with a global perspective, United International Business Schools (UIBS) is an independent private education institution with campuses in Europe and Asia. UIBS offers flexible business and management studies at the Undergraduate (Bachelor/BBA) and (Post)Graduate (Master/MBA and Doctor/DBA) level leading to private (programmatically-accredited) degrees, and to American regionally-accredited and European state-recognized degrees in cooperation with our academic partners. "the inspiring excellence of a private college, the stimulating advantage of a small-scale environment" Read less
Zürich , Antwerp , Barcelona , Brussels , Madrid , Tokyo , Amsterdam , Milan , Geneva + 8 More Less